Ways to Handle Amazon Returns After the Big Prime Day Sale
Being an Amazon seller, customers returning items they bought during the sale is not good news. Returns get worse when you get requests after Prime Day Sale. Amazon Prime Day sale is organised every year in the month of July. Most sellers look forward to Amazon Prime Day sale because of the increased sale.
Receiving return requests during Prime Day sale is overwhelming and frustrating. Being an Amazon Seller , you need to come up with an idea to handle returned items smoothly. Read (Top 3 marketing tactics used by experts) which helps to reduce return rate.
If you are just starting out with selling products on Amazon and struggling with returns, you will find this post very helpful. Continue reading since we are sharing all the details you need to know.
How to deal with Amazon Prime Day sale returns?
Keep a track of all notification email
When a customer requests a return for an order placed using Prime Delivery, the customer receives the refund immediately before actually returning the item. This also means that being a seller you don’t have the right to decide whether or not to issue a refund to the customer or offer some other remedy. It is utterly important for you to keep a track of all refund notification emails. Doing this will help you to:
- Verify if the items returned to you within 45 days of the sale.
- It helps in tracking the refunds for items returned.
2. Contact your buyers for feedback
Buyers who return your products do leave feedback as well. Feedbacks are generally based on the shopping experience and since they are returning the products, chances are that they had a bad experience. This also means that they could leave negative feedback as well. In order to reduce future returns, it is very important to know about problems your buyers are facing and coming up with remedies.
Also, you must follow the guidelines set up by Amazon to build integrity in the platform. If you really want to increase your future sale, it is a great idea to contact the buyer, apologize and do something so that they don’t leave a negative comment.
3. Returned items received in the warehouse
Usually, once the items are collected from the buyers they are sent to the warehouse. In order to be eligible for a return, products come with a serial number or UPC attached to them. If a seller uses Amazon FBA service, warehouse workers will first check the items to make sure that they are sellable. Returned products at the warehouse are categorized into three categories:
- Not opened by the buyer
- The packaging is intact
- Not returned as defective.
If a product has been opened by the customer or is returned for being defective, they cannot be re-sold. However, if your item is non-returnable or your business sells non-returnable items, you will not receive your products back.
4. Find out the reason for return
To find out the reason for returning your products, you can run a report. It is very to perform and involves very few steps. Follow the steps mentioned below:
- Firstly, sign in to Amazon Seller Central
- Select the ‘Fulfillment’ option under ‘Report’ and then select ‘Customer Concessions’ option and lastly select the ‘Returns’ option.
- Next, you need to select the reporting period. You can select a 30 days period or even longer, it completely depends on you.
- You can now check the products that were returned and identify the reasons as well.
However, the report will not display all the items that were returned. If you want to know the reason for all returns, you need to raise a ticket to Amazon Seller Central.
5. Inspect all returned items
You are already aware of the fact that returned items are kept in the warehouse where they are categorised based on their status. However, it is also a good idea to inspect your products personally. Warehouse workers do not know your products properly and inspect thousands of products daily hence it is always a good idea to inspect on your own.
If you receive a returned item that is unopened by the buyer, they are surely in new condition and ready for re-sale. You need to put them back into the inventory for future sale. Buyers return unopened products for several reasons, they might have accidentally ordered it but no longer need it. Buyers might also have to pay for the return shipping.
If you receive a product that is opened by the buyer, you need to inspect the item very carefully. Find out the reason for the return and figure out the remedy as well. Mostly, buyers return the product if they do not match with the description. Check the product carefully and determine if they can be sold again or not.
Lastly, if a buyer returns a product due defect, he/she do not have to pay the shipping charge. You need to pay extra attention to the items that are returned due to defect. You also need to check if the reason is genuine or not.
Inspect the products and check if they have been opened or not. You need to test everything and make sure that you take future actions to improve the quality of the products you sell. After completing the inspection, if you find that the items are genuinely defective, you need to take the responsibility and acknowledge the issue.
6. Update your return policy
In order to provide better customer service, you can keep updating your return policies. You are most likely to get massive orders during Prime Day sale which means high chances of returns as well. You need to extend your polices or refine them when needed to make sure the policies are clear to all shoppers. AmazeRepricer helps you to improve amazon inventory management by taking well control over amazon pricing. You can utilise your lot of time to reduce your return rate.
So these are some of the tips that you need to follow to ease the process of returns during Amazon Prime Day Sale!.